According to the Public Relations Society of America, public relations (PR) focuses on “influencing, engaging and building a relationship with key stakeholders across numerous platforms
From promotion and branding to public relations and crisis communication, strategic communication is the backbone of modern sports management. The digital world has transformed how
After years of outsourcing the production process, today’s aerospace leaders are finally adopting vertical integration as a corporate strategy. This transition is mainly to help
Scholarships provide students with financial support that does not have to be paid back like student loans, making them a great option for reducing the
How can administrators optimize their health information management (HIM) skills? The online Master of Business Administration (MBA) with a Concentration in Healthcare Information Systems program
American Indian and Alaska Native (AI/AN) communities have faced enduring health disparities, shaped by a history of structural inequities. These disparities are reflected in challenges
Studying sports administration offers an exciting career path for individuals who are passionate about athletics. Through programs like Southeastern Oklahoma State University’s online Master of
Women make up 58% of the United States workforce. Yet, men continue to hold the majority of senior-level positions in business. The number of Fortune
The Master of Business Administration (MBA) degree is well known for its salary-boosting potential, with the financial benefits a draw for many who earn the
What does it take to reach the top levels within a company? While there are many ways to hone your leadership abilities and progress your
The days of keeping patient records in paper files, with handwritten notes from healthcare providers, are well behind us. In recent years, there has been
Advances in digital technology and the internet, globalization, the 24/7 news cycle, social media and other developments transformed corporate communications over recent decades. On top
“Strategic communication” has become a popular buzzword over the last few years. According to Simpplr, strategic communications means “communicating the best message, through the correct
Crisis communication is a specialized component of public relations. The purpose of crisis communication is to navigate disruptive, unforeseen situations with minimum damage to an
With today’s brands more dependent than ever on traditional and digital marketing, now is an excellent time to consider a specialized Master of Business Administration
Earning an online Master of Business Administration (MBA) with a Concentration in Marketing from a reputable institution like Southeastern Oklahoma State University can prepare you
Social media can be a powerful marketing tool. According to aggregated social media statistics from Smart Insights, “62.3% of the world’s population uses social media”
The answer to the question “What is content marketing?” probably seems self-explanatory. But it is not quite as simple as writing content for marketing purposes.
If you are a marketing professional considering your future, you might question whether you should earn a Master of Business Administration (MBA) degree. To answer
An entrepreneurial journey is a thrilling venture filled with innovation, risk and the pursuit of success. The Southeastern Oklahoma State University online Master of Business
There’s no shortage of success stories regarding Native American entrepreneurs bringing economic opportunity to their communities. Their actual impact is often clouded by the lack
Professionals looking to expand their management knowledge and skills will go far with an online Master in Business Administration (MBA) in General Business from Southeastern
Behavioral management offers a simple premise. Effective leadership begins with a deeper understanding of what motivates employees to reach their goals and contribute to an
Aspiring business leaders might already be familiar with the concept of VUCA — an acronym for volatility, uncertainty, complexity and ambiguity. This term was first
Are you interested in pursuing a rewarding career in the fast-growing field of finance? If so, an online Master of Business Administration (MBA) with a
Earning an online Master of Business Administration (MBA) with a Concentration in Finance from Southeastern Oklahoma State University (Southeastern) can provide a direct route to
The Southeastern Oklahoma State University (Southeastern) online Master of Business Administration (MBA) with a Concentration in Finance includes a critically important course in International Finance Management. This
Cash-rich businesses in technology, banking and insurance (among many other sectors) earn their impressive incomes not only from the services and products they sell but
After the economic downturn in 2008, many students who previously would have gone directly into the job market after graduating from college instead chose to
Inclusive leadership plays a vital role in harnessing and motivating the power of a diverse team, bringing together individuals with a wide range of viewpoints,
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